Increase Your Online Visibility in Multiple Countries with Digital Hype’s International SEO Solutions
Digital Hype is a leading SEO company that specialises in international SEO. We help businesses expand their online presence and reach new audiences in different countries. Our services include keyword research, content optimisation, link building, and website localisation. We also provide ongoing analytics and reporting to track the progress of their clients’ international optimisation campaigns. With a team of SEO experts in various languages and cultures, Digital Hype is able to create customised strategies that are tailored to the specific needs of each client. Their goal is to help businesses increase their visibility in search engines and reach new customers in international markets.
Here are the steps we include when performing international search engine optimisation:
Step 1: Identify Target Languages and Countries
The first step in Digital Hype’s approach is identifying the target languages and countries for the client’s website. This involves analysing the client’s business goals, target audience, and current website traffic data to determine which languages and countries are most relevant to their business. For example, if the client’s business is focused on selling products to consumers in Europe, they may target languages such as French, German, and Spanish.
Step 2: Create a Multi-Language Site Structure
Once the target languages and countries have been identified, the next step is to create a multi-language site structure. This involves creating separate pages or sections of the website for each language, and using hreflang tags to indicate the language and country of each page to search engines. This allows search engines to understand the relationship between the different language versions of the website and serve the correct version to users based on their location and language preferences.
Step 3: Translate and Optimise Content
After the site structure has been created, the next step is to translate and optimise the content for each language version of the website. Digital Hype’s SEO consultants work with professional translators to ensure that the translations are accurate and idiomatic. We also use a range of SEO tools and resources to optimise the content for each language, such as keyword research, on-page optimisation, and link building.
Step 4: Monitor and Optimise Performance
Once the website has been launched in multiple languages, Digital Hype monitors the performance of each language version using a range of analytics tools. This includes monitoring traffic, engagement, and conversion rates, as well as tracking rankings in search engine results pages (SERPs) for key keywords in each language. Based on this data, we optimise the website as needed, such as by making changes to the site structure, content, or linking strategy.
Tools and Resources
Digital Hype uses a range of tools and resources to support our international SEO using a multi-language translation approach. Some of the key tools and resources include:
Hreflang tags: To indicate the language and country of each page to search engines and help them serve the correct version to users
Translation software: To ensure accurate translations and save time.
Keyword research tools: To identify the most relevant keywords for each language version of the website
On-page optimisation tools: To optimise the content for each language version of the website
Analytics tools: To monitor the performance of each language version of the website and track rankings in SERPs
Take Your Business to the Next Level with Digital Hype’s Customised International SEO Services
International SEO is a complex challenge that requires a strategic and holistic approach. By identifying target languages and countries, creating a multi-language site structure, translating and optimising content, and monitoring and optimising performance, Digital Hype is able to effectively target an international audience and improve visibility in SERPs for our clients. With the help of professional translators, SEO tools and resources, we are able to achieve better results in terms of traffic, engagement, and conversions.