Driving Measurable Growth Through Data-Driven Search Strategies
Digital Hype is an experienced SEO agency based in Bournemouth, supporting businesses across Poole, Dorset, and the wider UK.
From hospitality and retail to professional services, we work with industries that define the UK economy, designing campaigns that build visibility, attract qualified traffic, and generate long-term growth.
Whether you’re a start-up aiming to get noticed or an established brand expanding nationally, our goal is the same: help you rank higher, win more customers, and maximise ROI from your digital presence.
Why choose Digital Hype as your local SEO agency?
- Local Knowledge – We understand the business landscape across Bournemouth, Poole, and the wider county, including tourism, retail, and professional services. As a result, we target the queries that drive enquiries.
- Tailored Strategies – Every SEO campaign is built around your industry, competition, and growth goals. No copy-paste solutions — we design a strategy that fits your business and evolves with market changes.
- Proven Track Record – From e-commerce brands to professional services, our campaigns have helped clients achieve triple-digit organic growth within a year.
How We Tailor Our Approach
Different businesses need different approaches:
- Start-ups – We focus on building a strong foundation: technical fixes, early keyword rankings, and local directory optimisation to get you visible quickly.
- SMEs – For growing companies, we combine local SEO with content strategies and conversion rate optimisation (CRO) to help you compete with regional players.
- Corporate Clients – Larger businesses often need national/international visibility, advanced technical strategies, and GEO/AI search optimisation to future-proof visibility at scale.
Service-by-Budget Guide
Search engine optimisation can be adapted to suit different investment levels:
- £500–£1,000 per month – Local SEO, Google Maps optimisation, keyword targeting, and technical fixes for small businesses.
- £1,000–£2,000 per month – Broader campaigns covering content creation, CRO, and competitor analysis to drive measurable growth.
£2,000+ per month – Advanced strategies including for e-commerce, international, video, and AI search optimisation for businesses ready to scale.
Transparent SEO Packages for Bournemouth & UK-Wide Businesses
We’ve built clear, results-driven SEO packages that fit different business stages — from local startups in Bournemouth to established UK-wide brands. Choose the right monthly plan, a one-off SEO overhaul, or a bespoke strategy tailored to your goals.
Local visibility
Regional growth
Scale & compete
Enterprise
- ✓ Up to 5 target keywords
- ✓ On-page for 10 pages
- ✓ Core technical fixes
- ✓ Google Business Profile
- ✓ Monthly lite report
See full service list
- Keyword research & mapping
- Metadata, headings, internal linking
- Local citations (starter set)
- Content: GBP only; no ongoing content
- GA4 & GSC setup/monitoring
- ✓ Up to 15 keywords
- ✓ On-page for 20 pages
- ✓ Advanced technical crawl
- ✓ 1–2 content optimisations/mo
- ✓ Monthly detailed report
See full service list
- Competitor analysis
- Starter outreach campaigns
- Regional targeting
- Phone & email support
- ✓ Up to 30 keywords
- ✓ Site-wide on-page
- ✓ CWV & schema enhancements
- ✓ Content plan + outreach
- ✓ Advanced reporting
See full service list
- Conversion tracking & CRO insights
- Active link-building campaigns
- Account manager
- ✓ Custom 50–80 keywords / multi-campaign
- ✓ International & multi-site
- ✓ JS & complex technical SEO
- ✓ Editorial programme & PR
- ✓ Custom dashboards & cadence
See full service list
- Dedicated strategist & team
- Channel integration (PPC, social, PR)
- Security & compliance alignment
Core SEO Services for Local & Regional Businesses
As an established and experienced SEO agency, we guide you through each stage of optimisation, from keyword research to technical foundations, ensuring your strategy is built for lasting results.
Keyword Strategy & On-Page Optimisation
We uncover high-value local and national keywords that drive purchase intent. Our Keyword Research service includes competitor benchmarking, SERP analysis, and intent mapping to position you where customers are ready to act.
Content That Ranks & Converts
Strong content powers both rankings and conversions. Through Content Optimisation, we refine headings, copy, metadata, and UX signals so your site engages both Google and your audience.
Technical Foundations & Site Performance
Our Data-Driven Optimisation audits detect crawl errors, page speed issues, and mobile usability problems. Fixes are implemented using Google Search Central guidelines so nothing blocks your rankings.
Content Marketing & Guest Blogging
We create targeted content and secure placements on trusted industry blogs. Our Guest Blogging service strengthens your backlink profile and builds domain authority.
Conversion Rate Optimisation (CRO)
Traffic alone isn’t enough. With Conversion Optimisation, we analyse behaviour data, test landing pages, and improve site design to maximise leads and sales.
Competitor Analysis
Understanding your rivals is key to outranking them. Our Competitor Analysis service maps their keywords, backlinks, and strategies, uncovering opportunities to overtake them.
GEO – AI Generative Optimisation
Search is changing fast. AI-powered systems, such as Google’s Search Generative Experience (SGE) and Microsoft Copilot, are shaping how people find information.
Our GEO (AI Generative Optimisation) service ensures your business appears in these AI-generated results — not just traditional search listings.
We do this by:
- Entity-based optimisation – Making your business a recognised “entity” for AI systems.
- Conversational query readiness – Optimising content to answer natural, spoken, and AI-interpreted questions.
- Structured content for LLMs – Formatting information so AI tools can understand and reference it accurately.
- Geo-intent targeting – Merging local SEO with AI generative output targeting.
This future-focused approach ensures that your brand remains visible and relevant as search engines evolve.
Want to go further? Explore our dedicated AI SEO services to see how we future-proof businesses for AI-driven search visibility.
Advanced Optimisation Solutions
Our advanced organic search and visibility consulting services help businesses scale beyond local search, reaching national and international markets.
- E-Commerce SEO – Optimise product pages, architecture, and filters with our E-Commerce Optimisation service.
- International SEO – Expand into new markets using International SEO strategies tailored for multilingual and multi-regional sites.
- Image SEO – Our Image Optimisation service helps your visuals rank in Google Images and drives additional traffic.
- Penalty Recovery – Struggling with lost rankings? Our Google Penalty Recovery service diagnoses issues and restores visibility.
Data-Driven, Results-Focused
We track rankings, traffic, and conversions using analytics tools recommended by Google Search Central, adapting instantly to algorithm changes.
Your SEO Budget – Optimised for ROI
We ensure every pound is used effectively with our Optimised Budget approach. Transparent reporting shows exactly where resources are allocated and what ROI you achieve.”
FAQs About Search Optimisation
How quickly will I see results for my business?
SEO is a long-term investment. Most businesses notice positive changes in 8–12 weeks, but strong, lasting results usually build over 6–12 months as content, links, and trust signals grow.
Do you only work with Dorset businesses, or can you support me nationwide?
We specialise in helping companies in our local area, but we also run campaigns for clients across the UK and internationally. Location is never a barrier.
Is it worth paying for monthly SEO services, or can I just do a one-off?
One-off SEO projects can deliver improvements, but competitors and Google updates never stop. Monthly SEO ensures your website continues climbing, adapts to algorithm changes, and keeps you ahead.
Which industries do you have experience in?
Our approach is flexible, so we tailor strategies to any sector, whether you’re a local shop or a national brand.
What’s the difference between local and national SEO?
Local SEO targets geo-specific keywords (like “plumber in (local area)”), optimises your Google Business Profile, and builds location-based content to win local customers. National SEO aims for wider keyword coverage to reach customers UK-wide.
Will it mean changing my website design?
Not usually. Most sites only need technical or structural tweaks (like faster speed, better navigation, or SEO-friendly layouts). A complete redesign is only needed if your site is very outdated.
Can you help recover a site penalised by Google?
Yes. Our Google Penalty Recovery service identifies the issue (like spammy backlinks, thin content, or outdated tactics) and applies fixes to restore trust and rankings.
How do I know if is working?
We track keyword rankings, organic traffic, leads, enquiries, and sales, not just vanity metrics. Our reports show the ROI so you can see exactly how SEO impacts your business.
Let’s Boost Your Rankings
Work with an experienced SEO agency that understands the local market and can help you rank higher, attract more traffic, and win new customers.
SEO Tips & Free Tools
Practical resources to plan, optimise and validate your SEO — no fluff, just what works.
Your Search Specialist
All campaigns at Digital Hype are overseen by Paul Giles, an experienced SEO consultant with over 20 years in digital marketing. Based in Bournemouth, Paul has helped businesses across Poole, Dorset, and the UK achieve measurable growth through data-driven SEO strategies, technical optimisation, and AI-driven search innovations.