Filter posts by category

Digital News

All Digital News Articles

Digital Hype expert analysis of the 2025 Digital News Report showing global data connections and digital media icons.

Expert Analysis: Digital Media Implications of the 2025 Digital News Report

Digital News / By / / , , , / 16 minutes of reading

Audiences aren’t “going to the news” anymore. The news now arrives in their feed. Personalities outrank publishers, short-form video outruns articles, and AI summaries sit between stories and searchers. In this attention economy, trust is earned in public, not on a homepage. Drawing on the 2025 Digital News Report by the Reuters Institute, which covers […]

Expert Analysis: Digital Media Implications of the 2025 Digital News Report Read More »

Social Media is Now a Newsroom

Social Media is Now a Newsroom – What That Means for Businesses and Agencies

Digital News / By / / , / 4 minutes of reading

New data from the Pew Research Centre reveals that more than half of adults now use social media as part of their news diet. On the surface, this is another incremental update on digital behaviour. But dig deeper, and there are signals here that should make every business owner, SME and marketing agency sit up.

Social Media is Now a Newsroom – What That Means for Businesses and Agencies Read More »

Hero image for Digital Hype’s free SEO and marketing tools, including ROI calculator, UTM builder, SERP preview and more.

Digital Hype Launches Free SEO & Marketing Tools for Businesses

Digital News / By / / , , / 4 minutes of reading

At Digital Hype, we’ve always believed in making digital marketing simpler, smarter and more transparent. That’s why we’ve just launched a brand-new suite of free SEO and marketing tools, available now on our website for businesses not just in Bournemouth but UK-wide. These tools are lightweight, privacy-friendly, and designed with a simple goal: to provide

Digital Hype Launches Free SEO & Marketing Tools for Businesses Read More »

A man wearing AI-powered smart glasses in a city street, with augmented reality overlays showing visual AI search results and an ad for coffee — concept of visual search and augmented advertising.

Visual AI Search Optimisation & The Future of Augmented Advertising

Digital News / By / / , , / 4 minutes of reading

I still remember the moment mobile search stopped being a novelty and became part of daily life. The shift was subtle at first, people searching on the go, asking Siri or Google Assistant quick questions, but within a few years, it had reshaped entirely digital marketing. I get the same feeling now with AI-powered smart

Visual AI Search Optimisation & The Future of Augmented Advertising Read More »

Scroll to Top